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BIG IDEAS - a hard look at applications, solutions and hype |
Serving up M-commerce
The scenarios painted by various visionaries portray mobile commerce
as an application that is all about convenience. By using a handheld
wireless device, consumers can purchase everything from movie tickets
to pizza.
-- February 4, 2002
Slow but sure on Micropayments
Starting small and building slowly isn't a strategy often used in
the fast-paced wireless industry where fleet-footed players are
rewarded for their ability to expand at lightning speed. But when
it comes to mobile commerce, a slow, steady approach just may be
the winning proposal.
-- January 7, 2002
Bullish on bluetooth
Carmakers are keen on Bluetooth for more than its hands-free capabilities.
-- November/December 2001
Multimedia Messaging: First, Global Beachheads
The ability to transmit audio, video, photos and other images -
available soon to subscribers - doesn’t necessarily mean consumers
are ready to pay for it.
-- July/August 2001
Wireless Advertising Goes on Trial
When it comes to the revenue potential for wireless advertising,
widely disparate views of m-advertising’s potential are being bandied
about.
-- July/August 2001
Streaming video attempts new heights
Like a tightrope walker trying to maintain her balance on a thin
wire, mobile video is walking a fine line between being an overhyped
tech toy and a compelling application.
-- May/June 2001
Cashing in on convenience
A recent survey by Cahners In-Stat Group, which has the same parent
as Wireless Internet Magazine, contains a mixed bag of news
on wireless Internet usage and mobile commerce in general.
-- March/April 2001
Short and sweet, but elusive in the U.S.
Swapping messages via wireless phones is a surpassingly popular
diversion in Europe. In December alone, 756 million messages buzzed
across GSM networks in the United Kingdom, and in Germany 1.8 billion
GSM subscribers exchanged SMS messages. London’s GSM Association
predicts the service will grow to more than 25 billion messages
per month by year-end, up from the 15 billion messages sent via
GSM networks worldwide in December 2000.
-- March/April 2001
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